Fundamentals

Debt Ratios – Tools for Finding Safer Shares (Part 1)

Considering the wild roller coaster ride the world’s markets have put us through the last few years, it is no wonder even the most aggressive retail investors are looking for less risky investments.  Ratio analysis can provide a roadmap and of the many financial ratios available, the ones that offer us the best clues are…

Return on Equity (ROE) – Is It the ‘Magic Number’ of Share Picking Tools?

Although some share market skeptics claim most share picking tools yield results no better than throwing darts at a wall, there are numbers any investor can look at to help pick solid investments.   Return on Equity (ROE) is one such number.  Simply put, ROE measures how well a company makes use of the money its…

How to Analyse Company Financials

For many investors financial analysis forms the foundation of their investment decision.  In their minds, it is the essential component in the process of evaluating a company as a potential share market investment.  By digging into the crown jewels of a company’s annual report -the income statement; the statement of comprehensive income; the balance sheet;…